What is Social CRM?

Social CRM (Customer Relationship Management) is use of social media services, techniques and technology to enable organizations to engage with their customers. It is fostered by communication with customers through social networking sites, such as Twitter and Facebook.It’s all about business that It’s sometimes hard to distinguish the hype around social media from the genuine value it can bring. Social CRM simply adds a social dimension to the way you think about customers and your relationships with them. Below are the Characteristics of Social CRM: SocialCRM tools allow businesses to better engage with their customers by, for example, listening to sentiments about their...
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